If you need to set up Google Analytics and Google Ads from scratch to send over to somebody else to fully manage them, these are the steps to follow.
Google Analytics set up
Go to – https://analytics.google.com/analytics/web/
Click – Create Account
Click – Sign in instead and go through sign in (you might be able to skip this step)
Click – set up for free
Here we are in the setup – so you’ll need to name it with your company name – see image below, click “next”
Then select what you want to track – in this case – Web, then click “Next”
Finally, you need to give it a little more detail about your site, name the campaign, insert website address, then location, timezone and business type, and click “Create” – See image below
You’ll be asked to agree to data tracking agreements, change it to UK and tick the boxes to move on. Once you have done that you’ll be in Google Analytics. Part 1 Done!
Part 2 – You have two options for adding tracking to the website, tags or code, I can liaise with your developer to get this sorted.
On the left-hand side there should be a panel, click on “Property User Management”, it will pop up a screen and in the top right-hand corner will be a Blue circle with a plus in it, click that and my email address “[email protected]” and click the option “edit”. This will invite them to your account.
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