by Philip Bacon | 1 Jun , 2020 | Case Study, Digital Marketing, General Email Marketing, MailChimp, SEO, Wordpress
Client Mission To move UK Healing Crystals (the client) sales from Amazon to an alternative platform to allow for an increase in profit margin and at the same time help grow their business in a strategic and low-cost way. Mission Plan After the initial call with the... by Philip Bacon | 6 Apr , 2020 | Digital Marketing, General Email Marketing, MailChimp, SEO
A lot of companies have stopped marketing spends during this time and while these activities below might seem a little basic, reverting back to basics when the more complex and costly activities are not available or achievable. Email and CRM audience clean up If you... by Philip Bacon | 6 Jan , 2020 | Digital Marketing, MailChimp, Wordpress
15 FREE TOOLS, IDEAL FOR SMALL BUSINESS MARKETING There are 100’s of digital marketing tools out there, but which ones are right for you and your business? If you are starting out or have a limited budget, you’ll want to be using lower-cost tools to get... by Philip Bacon | 23 Dec , 2019 | General Email Marketing, MailChimp
While user-generated content, voice, AI and accessibility become even hotter topics moving into 2020. Still the basics of email marketing need to be remembered. Simple things including strong subject lines, appropriate and correct personalisation, deliverability and... by Philip Bacon | 6 Dec , 2019 | General Email Marketing, MailChimp
Earlier this year Mailchimp changed their pricing model and at first, everybody was up in arms about it. At the time it wasn’t clear what this was going to mean to most of their customers. In short, it meant nothing to start with, but over time legacy pricing... by Philip Bacon | 11 Oct , 2019 | General Email Marketing, MailChimp
Ensuring the right recipients are on your audience is essential to achieving the best possible results for your campaigns. The idea of deleting contacts from your audience might seem like a big deal, sure, it is. But keeping your audiences clean will benefit your...
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